Skip to main content
WES-GBeta
  • Guidelines
  • About
  • Contribute
  • Get The Badge

Filter by topic

Governance

  • 0.1 Documented Policy
  • 0.2 Essential Tracking and Ads

UX / Design

  • 1.2 Rich Content
  • 1.3 Use of Images
  • 1.4 Awareness
  • 1.5 Data Transfer and Emissions
  • 1.6 Carbon Aware Design
  • 1.7 Colour Scheme
  • 1.8 User Retention

Images

  • 2.1 File Formats
  • 2.2 Image Optimisation
  • 2.3 Image Resolution
  • 2.4 Browser Cropping

Video

  • 3.1 Autoplay
  • 3.2 Script Loading
  • 3.3 Streaming Resolution

Content

  • 4.1 Content Audit
  • 4.2 Digital First
  • 4.3 Easy Access
  • 4.4 Descriptive Headings

Fonts

  • 5.1 Font Variations
  • 5.2 File Formats
  • 5.3 Clean Files
  • 5.4 System Fonts

Web Development

  • 6.1 Lazy Loading Images
  • 6.2 Responsive Design
  • 6.3 Modular Design
  • 6.4 Minification
  • 6.5 Templates
  • 6.6 Asset Loading
  • 6.7 Analytics
  • 6.8 Data Minimisation
  • 6.9 Stylesheet
  • 6.10 Text Compression
  • 6.11 Carbon Aware Development

Development Operations

  • 7.1 Bad Robots
  • 7.2 Dev Environments
  • 7.3 Dataset
  • 7.4 Site Architecture
  • 7.5 Caching
  • 7.6 Pipeline Code
  • 7.8 Green Hosting

0.2 Essential Tracking and Ads

Only include essential tracking and ads.

Easy to implement

5 High impact score

Introduction:

Integrations with 3rd parties add scripts to your site and allow other websites access to your site.

Product Owners, Marketing and Managers have their fair share of responsibility in the process

The responsibility of the website does not fully fall on the designers/developers. 

Other stakeholders have a responsibility to understand what it takes and contribute accordingly.

← Previous Next →

© 2025

Sustainable Website Design by: Kyan, development: Complex Creative & Studio 24

Privacy Policy Cookie Policy